Imagination Cubed is a very interesting idea. You can collaborate with others by scetching drawings using this tool. It looks really cool, and the different pens and brushes are nicely designed. I have played around with it and the results are pretty good, considering my lack of artistic qualities.
The service is free - anyone can visit their website and start drawing and inviting friends, etc. So this got me thinking, what’s the catch? Enter the Terms of Use agreement. Point 5 basically states that by using the service you agree that all copyrights and intellectual property rights will be assigned to GE. In other words, don’t draw anything on that board that you don’t want to hang on to.
The link to Imagination Cubed from GE’s website says “Share your imagination”. So it’s a give and take operation: GE provides you with the tool, and you give them whatever brilliant ideas you may have.
The same Terms of Use agreement states that GE encourages using Imagination Cubed for your personal, non-commercial use. So this may seem ok. After all, they do tell you not to use the tool to design a revolutionary microprocessor. But say that I want to design a new logo for my personal website - what then?
I am currently reading Neal Stephenson’s Cryptonomicon, so I may be overly paranoid, but the fact remains that collaboration along GE’s terms would be very limited if people were aware of what they are agreeing to.
(To see the Terms of Service, go to Imagination Cubed, launch the tool, click on ‘Invite a Friend’, choose ‘By E-mail’ and click on ‘Terms of Use’ in the popup window. The site is done entirely in Flash, so I can’t link to the Terms of Use directly.)